Latest Digital Marketing News & Trends
Welcome to DigiMark Buddy’s Digital Marketing News section!
Stay updated with the latest trends, algorithm changes, and industry insights in digital marketing. We bring you the most important updates in a quick and easy-to-read format. Check out the latest happenings below!
📰 Trending Digital Marketing News
📣 [WhatsApp Updates] WhatsApp Adds Discovery Tools, Ads, and Subscriptions
WhatsApp’s Updates tab now supports promoted channels, paid subscriptions, and Status ads, helping brands grow reach among 1.5B daily users.
📈 [Google Search Console Updates] Google AI Mode Traffic Now in Search Console
AI Mode clicks, impressions, and positions now appear in Search Console reports, with updated guidance on how the data is tracked.
🔊 [Google Search Updates] Google Tests Audio Overviews in Search Results
A new Labs feature offers AI-generated spoken summaries and links in Search results for hands-free browsing.
📊 [Microsoft Ads Updates] Microsoft Ads Launches Reporting Overhaul & PMax Updates
Microsoft’s updates improve cross-platform tools, introduce smarter reporting, and enhance Performance Max and Shopify integration.
📺 [Google Ads Updates] YouTube Tests 30-Second Non-Skippable Ads in Standard Campaigns
YouTube opens 30-second non-skippable ads to standard auctions, expanding access beyond premium Reservation buys.
⚠️ [Google Ads Updates] Google Ads May Pause Accounts for Manager Violations
Google can now pause individual ad accounts linked to Managers violating third-party policy. Advertisers must carefully vet who handles their campaigns to avoid penalties.
🎥 [Google Ads Updates] Google Expands Video Ads to Search, Shopping & Images
Google brings video ads to Search, Shopping, and Image tabs across the U.S. and Canada. The move boosts early product discovery via richer, visual ad formats.
💰 [Google Ads Updates] Google Rolls Out ‘Ads Funded By’ Labels
Google now displays payer names in search results via My Ad Center, enhancing ad transparency.
🍽️ [Google Business Profile Updates] Google Business Profiles Launches ‘What’s Happening’
A new feature lets restaurants and bars highlight events, specials, and deals prominently to boost real-time engagement.
🧪 [Google Search Updates] Google Tests AI Mode Button On Search Bar
Google is experimenting with an “AI Mode” button in the search bar, replacing the “I’m Feeling Lucky” option to encourage more users to try AI-powered search.
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